Terra Madre Salone del Gusto focus on RegenerAction

15 Jun 2022 | English

The 14th edition of Terra Madre Salone del Gusto will take place in Turin from September 22-26, 2022. Terra Madre, the largest gathering of the Slow Food network, is a living example of how food can be a bridge to peace. It shows how, through inclusion and exchange, we can cultivate a better future together. The largest and most important international event dedicated to food politics, sustainable agriculture and the environment is organized by Slow Food, the Piedmont Region and the City of Turin.

Slow Food wants to harness the energy of its global movement by reuniting food producers and activists from all over the world in Turin. The goal of the event is to design a different future for food, a future that takes shape through the daily choices of individuals, in the collective efforts of communities, and in the policies of both public and private institutions. The tagline of the event, RegenerAction, reflects the invitation to actively take part in this change, graphically representing a virtuous circle which can last forever.

“Terra Madre Salone del Gusto 2022 will be a great occasion to explore the questions that the current environmental, climate and public health crisis have raised, not to mention the geopolitical one, and the various responses offered. Our goal is to build a collective vision for the future of food that goes beyond political boundaries, putting the focus back on the communities who feed us and our relationships with them, as well as the wider connection between humanity and the rest of the natural world,” explains Edie Mukiibi, Slow Food Vice President.

Following the inevitable reshaping of Terra Madre Salone del Gusto 2020, Slow Food is preparing for an edition where people will meet again: we aim to host 3000 delegates from 150 countries, if the geopolitical and healthcare situation will allow it.

The program

In five main conferences our international panels will discuss regeneration in all its forms, from the agricultural to the social sphere, from the urban-rural relationship and our personal, everyday choices. In the Arenas, meanwhile the Slow Food network takes the floor to exchange their experiences, projects and solutions for defining the future of the food system.

There will be three spaces dedicated to the three central pillars of Slow Food action around the world in this newly-framed edition of Terra Madre Salone del Gusto. The first showcases the Slow Food approach to biodiversity, which starts with food and includes cultural diversity, traditional knowledge and the work of communities in rural areas. A second space, which features a mandala-shaped garden, is dedicated to education, with activities and workshops for adults and children. Finally, visitors can learn more about Slow Food campaigns in a space for activism and advocacy and how we can all take concrete action to encourage meaningful change in public policies.

While this edition marks a return to Turin and Piedmont, and all the event’s traditional formats, it continues to expand its reach through digital activities: those who cannot come to Turin will be able to join the conversations on the future of food online.

The international market, with all its colors, aromas and voices, has always been the heart of Terra Madre Salone del Gusto, a meeting place for thousands of producers from across the world and hundreds of thousands of visitors. In this edition of the event the market is again a unique occasion to discover the extraordinary gastronomic diversity from many countries.

Following Terra Madre Salone del Gusto tradition, visitors can participate in Taste Workshops and Dinner Dates, to widen their knowledge while stimulating the senses and hear the stories of the people behind the products.

The regeneration of the event starts with its location: Parco Dora is a large park outside the center of Turin on the site of an old steelworks. It’s a powerful symbol for the city and for Terra Madre, showing how ex-industrial areas can be transformed into green spaces, for the good of people and the planet.

This edition of Terra Madre Salone del Gusto builds on the experience of the previous editions held since 1996 and on the knowledge acquired through the special edition of 2020, when it was held in a hybrid format combining online events and smaller offline activities where possible.

Terra Madre Salone del Gusto is organized by Slow Food,  the Piedmont Region and the City of Turin. The event is made possible by the support of companies who believe in the values and objectives of the event, including its Main Partners: Iren, Lavazza, Parmigiano Reggiano, Pastificio di Martino, QBA – Quality Beer Academy, Reale Mutua and UniCredit; Fondazione Compagnia di San Paolo, Fondazione CRT, Consulta delle Fondazioni di origine bancaria del Piemonte e della Liguria.

Pictures available here https://media.slowfood.it/Terra-Madre-Salone-del-Gusto-2022

Video available here: https://media.slowfood.it/Terra-Madre-Salone-del-Gusto-2022/VideoTerraMadreSalonedelGusto

Press accreditation available here from June 15: https://2022.terramadresalonedelgusto.com/stampa-premium/

More on https://2022.terramadresalonedelgusto.com/en/


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